it’s not just that people like to personalize their systems; it’s also that they learn how to use it through personalization. not in terms of color and font, as much, but in terms of workflow. there are enough small variations between people’s work styles that all systems will be improved by an ability to adjust to these variations. this is why i am starting to believe that we should focus on improving the building blocks of interaction so that users are more able to basically build their systems themselves. i challenge the assumption that it is better design to assume what users want and try to cover all the bases. you never will.

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